B2B SEO strategy and AEO

Be the best answer, wherever your buyers search

Start with technical SEO and AEO to rank higher, win the snippet and be the recommended results, wherever your buyers search.

Let's talk growth
View our work
SEO Optimization in action

Organic growth through better ranking, more impressions and clicks

SEO Optimization in action

Organic growth through better ranking, more impressions and clicks

120%

Increase in organic website traffic

Case study

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Quarterhill

176%

Conversion rate boost

Case study

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Callstack

250%

Increased demo conversions

Project

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Sturdy AI
Use cases

SEO and AEO that bring more business opportunities

SEO / Strong technical base for search

Faster pages, clearer paths, better discovery.

You get a full check of crawlability, indexation, core web vitals, sitemaps, and canonicals, to shape foundations of your SEO strategy.

SEO / Copy that earns clicks

Titles and headings that match the query.

We use keyword mapping to align each page META to intent, then rewrite titles and descriptions for higher click-through rates and relevance.

SEO / Be the best answer in LLMs

Win featured snippets and buyer trust.

We add clear definitions, steps, and short summaries that search can quote, with answer engine optimization for snippets and PAA.

SEO / Content ready for LLM search

Plan topics with real demand.

We run AI keyword research and apply AI content optimization so pages are easy to read, easy to rank, and fit buyer needs.

SEO / Make JavaScript pages visible

Let search read and index dynamic content.

We review rendering, internal links, and key states. Our JavaScript SEO removes index gaps and supports your content strategy.

SEO / Web relaunch without ranking loss

Keep traffic and protect rankings.

We plan redirects, canonicals, and page templates before and after launch, so your B2B website keeps traffic and gains a cleaner structure.

Use cases

SEO and AEO that bring more business opportunities

Strong technical base for search

Faster pages, clearer paths, better discovery.

You get a full check of crawlability, indexation, core web vitals, sitemaps, and canonicals, to shape foundations of your SEO strategy.

Copy that earns clicks

Titles and headings that match the query.

We use keyword mapping to align each page META to intent, then rewrite titles and descriptions for higher click-through rates and relevance.

Be the best answer in LLMs

Win featured snippets and buyer trust.

We add clear definitions, steps, and short summaries that search can quote, with answer engine optimization for snippets and PAA.

Content ready for LLM search

Plan topics with real demand.

We run AI keyword research and apply AI content optimization so pages are easy to read, easy to rank, and fit buyer needs.

Make JavaScript pages visible

Let search read and index dynamic content.

We review rendering, internal links, and key states. Our JavaScript SEO removes index gaps and supports your content strategy.

Web relaunch without ranking loss

Keep traffic and protect rankings.

We plan redirects, canonicals, and page templates before and after launch, so your B2B website keeps traffic and gains a cleaner structure.

Why us

Engineered for B2B tech growth

B2B focus
SEO / SEO strategy made for SaaS website

We specialise in SEO for top B2B tech teams. Get better rankings, more high-intent visits, and a clear revenue impact.

SEO and AEO together
SEO / Be the best answer with SEO and AEO

We align the B2B SEO strategy with answer engine optimization so your pages become the best answer.

Clear roadmaps
SEO / Data-driven SEO roadmaps that drive growth

You get a simple plan with impact. We combine keyword research, technical SEO fixes, and on-page copy updates for fast growth.

Intent and information architecture
SEO / Keyword mapping that matches buyer intent

We map topics to search intent and build the right page for each query so your B2B website drives qualified leads.

Transparent reporting
SEO / SEO reporting that proves ROI

We track rankings, CTR, and indexation in GA4, and GSC, and Looker Studio. You see what we shipped, what moved, and what is next.

Technical and content execution
SEO / Performance-first SEO for scalable growth

We improve how search engines crawl your site, fix performance, indexing issues, and optimize internal links. This helps your pages get better search results, attract the right visitors, and generate more demos.

SEO Optimization in action

Organic growth through better ranking, more impressions and clicks

Process

From SEO and AEO audits to organic growth

Our process brings together technical expertise and optimised content. Designed to make your B2B website stronger, faster, and easier to find.

what happens

Your website is reviewed from the ground up, including crawlability, speed, indexation, and structure, to discover what limits visibility.

What You Get

A clear view of your current AEO & SEO performance and a simple plan that shows what to improve first.

00
SEO & AEO audit
duration week 1
what happens

Search intent and content are aligned through focused keyword mapping that reveals how buyers look for your product or service.

What You Get

A practical SEO and AEO roadmap that connects your pages to buyer intent and supports organic growth.

00
Map the right keywords
duration week 2
what happens

Key issues are fixed and on-page content refined with schema, stronger internal links, and improved titles, headings, and meta content built for SEO and AEO.

What You Get

Faster, clearer pages that rank higher, earn more clicks, and build long-term trust.

00
Improve content
duration weeks 3-4
what happens

Performance is tracked to see what drives visibility and where to improve next, refining content as results grow.

What You Get

Learnings for consistent visibility, stronger rankings, and organic growth that expand topical authority with AI keyword research.

00
Track performance
duration Ongoing
add-ons

Need a custom approach? Let us know and we’ll tailor a solution to your needs. Reach out to us.

Marcin Warno
CTO & Co-founder
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Tools we use

Your stack, our toolkit

The right stack removes bottlenecks and gives your team the freedom they need to move fast.

Surfer SEO

SEO & LLM content optimization tool

ahrefs

Comprehensive SEO & backlink analysis

Google Analytics

Web analytics for traffic & user behavior

Microsoft Clarity

Free analytics with heatmaps & recordings
need more info?

You ask, we answer

Keen to work with us but still have questions? We’ve gathered the most popular ones here. And if you’d like to ask us anything more specific, we’re here to help. Reach out to us.

Jakub Startek
CEO & Co-founder

SEO helps pages get discovered and ranked. Answer engine optimization structures clear answers so your page can be quoted in featured snippets, PAA (People Also Ask), and AI summaries. We design pages to do both.

Early gains often show in four to eight weeks through higher CTR and new snippet wins. Larger ranking lifts usually need three to six months, sometimes longer in competitive spaces.

We aim to improve your chances by using clean entities, answer blocks, and schema. AI Overviews continue to roll out and evolve, and cited links are becoming more visible.

We combine ai keyword research with search data and competitor gaps. Then we assign topics to pages with keyword mapping so each page has a clear focus.

Keyword mapping assigns primary and related queries to a specific page and keeps the site structure clear. It prevents overlap and helps each page rank for its best intent.

Yes. We deliver on-page templates, answer blocks, FAQs, and meta rewrites to lift relevance and CTR.

awards & recognition

Winning web design, verified

Top Design Partner 2024
Top Partner of the year nomination x2
5 projects nominations

"Working with Grafit was exactly what we needed. They delivered on every promise - our performance scores went through the roof, traffic surged immediately, and we finally have a system that scales with our team. I'd recommend them to any tech company that wants to move fast without compromising on quality."

Mike Grabowski
Founder & CTO at Callstack

Grafit was our superpower when merging three websites into one, positioning us as a market leader and tech innovator. Their designs accomplished exactly that. We love our new look

Donna Bergan
VP of Marketing at Quarterhill

The turnaround time was excellent, the communication was excellent, and the Grafit team were genuine experts in their fields. We achieved an incredibly powerful and professional website for a fraction of the typical time and cost.

Alex Atkins
VP of Marketing & Growth at Sturdy
Available for Q1

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