B2B SEO strategy and AEO
Be the best answer, wherever your buyers search
Start with technical SEO and AEO to rank higher, win the snippet and be the recommended results, wherever your buyers search.
Organic growth through better ranking, more impressions and clicks

Quarterhill's brand unity: from fragmentation to focus
Quarterhill's acquisitions had created a fragmented digital presence across three separate websites. We successfully consolidated them into one powerful platform, simplifying navigation and offerings.
Grafit was our superpower when merging three websites into one, positioning us as a market leader and tech innovator. Their designs accomplished exactly that. We love our new look

120%
Increase in organic website traffic
3
websites mergedd into 1 intuitive platform
50+
pages migration in 8 weeks

6 weeks. 176% more conversions. A component-based build for Callstack that drives growth.
Callstack’s website rebuild drove a 176% boost in conversions and 66% more traffic – all in just 6 weeks.
We need this to be clean and must be very component-driven, because it's simply faster to build that way. For us specifically, it's not the brand, animations, or fancy visuals that sell, it's the content. So it needs to be clean, content must be clear, but it also needs to have that delicate touch.

176%
Conversion rate boost
208
Reusable components powering a scalable design system
34 → 90
Website performance score boosted on Lighthouse testing

Beyond projects: Sturdy's continuous growth through strategic design
Sturdy needed a partner to address shifting marketing challenges from demos to conversions. We transformed their digital presence, creating designs that drive growth
The turnaround time was excellent, the communication was excellent, and the Grafit team were genuine experts in their fields. We achieved an incredibly powerful and professional website for a fraction of the typical time and cost.

250%
Increased demo conversions
Organic growth through better ranking, more impressions and clicks
SEO and AEO that bring more business opportunities
Faster pages, clearer paths, better discovery.
You get a full check of crawlability, indexation, core web vitals, sitemaps, and canonicals, to shape foundations of your SEO strategy.
Titles and headings that match the query.
We use keyword mapping to align each page META to intent, then rewrite titles and descriptions for higher click-through rates and relevance.
Win featured snippets and buyer trust.
We add clear definitions, steps, and short summaries that search can quote, with answer engine optimization for snippets and PAA.
Plan topics with real demand.
We run AI keyword research and apply AI content optimization so pages are easy to read, easy to rank, and fit buyer needs.
Let search read and index dynamic content.
We review rendering, internal links, and key states. Our JavaScript SEO removes index gaps and supports your content strategy.
Keep traffic and protect rankings.
We plan redirects, canonicals, and page templates before and after launch, so your B2B website keeps traffic and gains a cleaner structure.
SEO and AEO that bring more business opportunities
Faster pages, clearer paths, better discovery.
You get a full check of crawlability, indexation, core web vitals, sitemaps, and canonicals, to shape foundations of your SEO strategy.
Titles and headings that match the query.
We use keyword mapping to align each page META to intent, then rewrite titles and descriptions for higher click-through rates and relevance.
Win featured snippets and buyer trust.
We add clear definitions, steps, and short summaries that search can quote, with answer engine optimization for snippets and PAA.
Plan topics with real demand.
We run AI keyword research and apply AI content optimization so pages are easy to read, easy to rank, and fit buyer needs.
Let search read and index dynamic content.
We review rendering, internal links, and key states. Our JavaScript SEO removes index gaps and supports your content strategy.
Keep traffic and protect rankings.
We plan redirects, canonicals, and page templates before and after launch, so your B2B website keeps traffic and gains a cleaner structure.
Engineered for B2B tech growth
We specialise in SEO for top B2B tech teams. Get better rankings, more high-intent visits, and a clear revenue impact.

We align the B2B SEO strategy with answer engine optimization so your pages become the best answer.
You get a simple plan with impact. We combine keyword research, technical SEO fixes, and on-page copy updates for fast growth.
We map topics to search intent and build the right page for each query so your B2B website drives qualified leads.
We track rankings, CTR, and indexation in GA4, and GSC, and Looker Studio. You see what we shipped, what moved, and what is next.
We improve how search engines crawl your site, fix performance, indexing issues, and optimize internal links. This helps your pages get better search results, attract the right visitors, and generate more demos.

Organic growth through better ranking, more impressions and clicks

Quarterhill's brand unity: from fragmentation to focus
Quarterhill's acquisitions had created a fragmented digital presence across three separate websites. We successfully consolidated them into one powerful platform, simplifying navigation and offerings.

6 weeks. 176% more conversions. A component-based build for Callstack that drives growth.
Callstack’s website rebuild drove a 176% boost in conversions and 66% more traffic – all in just 6 weeks.
From SEO and AEO audits to organic growth
Our process brings together technical expertise and optimised content. Designed to make your B2B website stronger, faster, and easier to find.
Your website is reviewed from the ground up, including crawlability, speed, indexation, and structure, to discover what limits visibility.
A clear view of your current AEO & SEO performance and a simple plan that shows what to improve first.
Search intent and content are aligned through focused keyword mapping that reveals how buyers look for your product or service.
A practical SEO and AEO roadmap that connects your pages to buyer intent and supports organic growth.
Key issues are fixed and on-page content refined with schema, stronger internal links, and improved titles, headings, and meta content built for SEO and AEO.
Faster, clearer pages that rank higher, earn more clicks, and build long-term trust.
Performance is tracked to see what drives visibility and where to improve next, refining content as results grow.
Learnings for consistent visibility, stronger rankings, and organic growth that expand topical authority with AI keyword research.
Need a custom approach? Let us know and we’ll tailor a solution to your needs. Reach out to us.
Your stack, our toolkit
The right stack removes bottlenecks and gives your team the freedom they need to move fast.
Surfer SEO
ahrefs
Google Analytics
Microsoft Clarity
You ask, we answer
Keen to work with us but still have questions? We’ve gathered the most popular ones here. And if you’d like to ask us anything more specific, we’re here to help. Reach out to us.
SEO helps pages get discovered and ranked. Answer engine optimization structures clear answers so your page can be quoted in featured snippets, PAA (People Also Ask), and AI summaries. We design pages to do both.
Early gains often show in four to eight weeks through higher CTR and new snippet wins. Larger ranking lifts usually need three to six months, sometimes longer in competitive spaces.
We aim to improve your chances by using clean entities, answer blocks, and schema. AI Overviews continue to roll out and evolve, and cited links are becoming more visible.
We combine ai keyword research with search data and competitor gaps. Then we assign topics to pages with keyword mapping so each page has a clear focus.
Keyword mapping assigns primary and related queries to a specific page and keeps the site structure clear. It prevents overlap and helps each page rank for its best intent.
Yes. We deliver on-page templates, answer blocks, FAQs, and meta rewrites to lift relevance and CTR.
Winning web design, verified
"Working with Grafit was exactly what we needed. They delivered on every promise - our performance scores went through the roof, traffic surged immediately, and we finally have a system that scales with our team. I'd recommend them to any tech company that wants to move fast without compromising on quality."

Grafit was our superpower when merging three websites into one, positioning us as a market leader and tech innovator. Their designs accomplished exactly that. We love our new look

The turnaround time was excellent, the communication was excellent, and the Grafit team were genuine experts in their fields. We achieved an incredibly powerful and professional website for a fraction of the typical time and cost.















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