From Vision to $1M: How New Positioning Secured Startup Funding
The team's approach to our rebrand and product refinement has been transformative. The new CodeJet not only looks better but also communicates our value proposition more effectively. The results speak for themselves – we're seeing unprecedented growth in both traffic and conversions.
CodeJet struggled with communicating their AI design-to-code tool effectively. We delivered a complete rebrand and product overhaul that transformed their unclear solution into a funding-ready growth story.
Project Summary
Our rebrand and website overhaul for Codejet drove 150% more demos and increased traffic by 250%. The new responsive Webflow platform, optimized for both users and search, turned their innovative AI solution into tangible growth.
Challenge
CodeJet's innovative AI tool wasn't reaching its full potential due to unclear messaging and an outdated brand image. Their website struggled to explain the product's capabilities effectively, and the user interface needed refinement to improve adoption rates among their target audience.
Approach
We took a holistic approach, addressing CodeJet's branding, website design, and product UI/UX simultaneously. Our goal was to create a cohesive brand experience that would effectively communicate CodeJet's groundbreaking capabilities and attract more potential customers.
Branding
We crafted a fresh, tech-forward visual identity for CodeJet, including a new logo, comprehensive brand guidelines, and a compelling pitch deck that clearly communicates their unique value proposition.
Product Design
Website
We developed a responsive Webflow website featuring dynamic elements that showcase CodeJet's functionality, optimized for both user experience and search engine performance.
Result
Our work with CodeJet led to impressive results. Demo conversions increased by 150%, website traffic grew by 250% in the first month, and user engagement significantly improved with a 40% increase in average session duration.
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